FLOAT LIKE A DUCK
Water Safety Initiative created for Paragon Pools as part of the company's CSR initiatives.
Float Like A Duck™ water safety program, is a public service initiative.
There are numerous elements to the program:
- Annual kickoff event (Memorial Day weekend)
- Special appearances with Duckie The Mascot.
- Coloring book (pdf attached) and other collateral
- Safety Around Water / YMCA
- Pool Safely Partner
- Notable Community partners: YMCA, City of Las Vegas, Clark County, First Responders, UMC and FOX 5
- Created in 2003, the public service program has introduced thousands of Las Vegas residents to water safety practices through hands-on activities including the lifesaving skill of FLOATING!
Float Like A Duck's MISSION is Educating the public on the importance of water safety while celebrating the joys of water sports.
The award-winning Float Like A Duck initiative has extended beyond Las Vegas community with the Team's on-line videos and social media efforts.